3 Sep 2025

Social media inundated with positive alcohol messages

From Midday Report, 12:43 pm on 3 September 2025

Australian researchers analysed more than 1800 posts that used popular alcohol tags over seven years, and found only two percent of them contained anti-brand sentiments, or showed negative consequences of alcohol consumption. Deakin University Associate Professor in the School of Health and Social Development Matthew Dunn spoke to Charlotte Cook.